Yesterday I asked whether a highly critical AP story might be evidence that Obama was losing the press (they have jobs, too, some of them!).
Earlier I had noted that his own top-ranking officials were starting to wander off the reservation.
You don't need me to relate how sick and tired everyone is of the
ubiquitous Obama. You may have also noticed how the Professor came out of something like a 6-to-7-month cocoon to actually give an "impromptu" press conference the other day.
So what's going on?
What's going on is that Obama is losing control of the message and the messengers. That tends to happen when your approval rating is in the 40s and your negatives are heading for 60. You might also recall how the press was "managed" during his campaign. They were told what they could write, when they could write, who could write. They were told when they could take pictures and when they couldn't. They were told when they could have access and when they would be shut out. Some of them (I can think of maybe 3) spoke out, but they were hushed or covered up. In general when they were told to let Obama eat his waffle they let him waffle away. Amazingly enough (not really, if you understand our liberal media), he was
praised for his handling of the press
by the press. Maybe they like being told what to do?
Anyway...what's the answer to all this?
Clamp back down on the press.Facing criticism that President Barack Obama isn't connecting with the American people(1), the White House is infusing its communications strategy with some of the ironclad discipline and outside-the-box thinking that made the Obama presidential campaign famous — and successful.
Sensitive about talk that the president was sometimes(2) overexposed during his first year in office, the administration now is more discriminating about how and when the president deals with media — and about whom he talks to when he does(3)...
• More direct, rapid response to criticism. Through blog postings on the White House Web site by a small cast of Obama aides and unsolicited e-mails from press secretary Robert Gibbs blasted to the White House's vast press list, the administration seeks to more quickly and widely counter perceived misinformation. And Gibbs has finally resorted to Twitter.(4)
• More events at which the president speaks directly to the public without the filter of the media, including town hall meetings around the country as well as such events as a recent online question-and-answer session streamed on YouTube and a televised live exchange with House Republicans.(5)
• Carefully choreographed interactions with the press. Instead of holding news conferences, which can cover many topics and put reporters in competition with the president for the spotlight, the Obama team is trying to place a premium on its media interactions(6)...
One senior White House official said aides increasingly are focused on using the president's time more efficiently and more strategically. The official spoke on the condition of anonymity to discuss internal White House discussions(7)...
Aides insist that the focus on high-impact interviews doesn't mean the president is avoiding the White House press corps. Several reporters from news organizations that regularly cover the White House, including The Associated Press, were among the 161 interviews Obama gave in his first year in office — more than three times the number granted by former President George W. Bush, for instance.(8)
But the White House has been willing to circumvent some of the traditional communications channels that long have defined the relationship between the president and the media. The president went nearly seven months without a formal news conference before making a surprise appearance in the White House briefing room last week. Obama also has been less willing of late to answer questions in informal settings. (9)
(1) The only people saying this are people that refuse to grasp that the American people know damned well what he is pushing and are saying quite vehemently that they aren't interested.
(2) Assuming 100% is "sometimes", I guess.
(3) This is new? This is the team that tried to ban FoxNews. I guess we should expect more hard-hitting interviews with Bryant Gumbel about who the fattest celebrity chick is.
(4) I can see it now...Gibbs is going to have to set up a macro to tweet "the vice-president misrepresented what the vice-president meant to say".
(5) That's what he needs, more staged and partisan "town halls" for Michelle Malkin to tear to pieces. Maybe they can exploit some more children while they're at it.
(6) Yeah, they need to seriously curtail them press conferences...after all, he had, what, 3 last year? And those were staged with planted questions. Like I said, Bryant Gumbel better clear his calendar.
(7) Is there anything funnier than an anonymous quote from an official discussing why and how the White House is trying to crack down on people not going through official channels with the press? Delicious.
(8) 161 interviews. Yes, clearly the problem is that Obama isn't getting his message across. Yeah, that's the ticket.
(9) I can't imagine why...it can't have anything to do with the fact that he sounds like an idiot when he's not reading off a teleprompter or starts insulting women or handicapped people can it?